So you're getting ready to be on-camera for your company's promotional video and you're terrified you're going to look stiff and sound awkward. You're not alone! It's a common concern many of our clients voice before production begins. Thankfully a little preparation goes a long way. Here are a few tips to help you perform better on-camera.
Preparation is Key
Take the time to work through the outline of the video. What questions will you be answering or what content will you be presenting? Think back to Speech 101 and borrow some of those preparation tactics. Here are a few tips for what you can do before going on-camera
Practice in front of a mirror
Smile more than you think you should
Make bullet points of what you want to cover - Don't use a script! For more on that, click the link.
Practice using your hands
Pick an outfit you feel comfortable in that you won't overheat in
Alright, you've practiced your content and feel comfortable with what you're going to say. Now you're on set. Lights are blinding you. There's a camera in your face. The nerves set in. Biggest thing to focus on: RELAX. You've practiced, you've prepared and you're ready for this! The more you're able to calm your nerves and think of this as nothing more than a conversation with a trusted friend, the better you will do. Here's what you should keep in mind while on set.
You can always do another take
Pretend you're having a conversation with the producer
Sit up straight, keep your hands and arms loose
Smile (if appropriate)
Keep the energy up
Alright, there you have it! Pre-production and production tips to follow to love the final product. One thing I didn't talk about too much but that is very important is trusting your producer. They are there to make sure your answers sound good and that you said it well. Ask them for feedback. They do this everyday and are there to help bring the best out in you.
If you have any other questions, please don't hesitate to leave a comment below or shoot me an email at firstname.lastname@example.org
Thanks for reading!